Tuesday, 28 July 2009


We are more than happy to pay for good stuff, good shoes, good make up , and good wine, lunches and dinners for good info. So we have no hesitation paying for NBR's online subscription. It makes good sense as long as NBR continues to deliver the very high quality articles that have dripped from the pens of the likes of Rob Hosking, Chris Keall, David Cohen Matthew Hooton and David Farrar in the past few months. If, after six months we dont get value for money - we will kick it for touch.

It has worked for the Wall Street Journal and the Financial Review. You pay for the premium content. It will be driven by demand and we think there is a demand. The continued popularity of Transtasman already attests to the popularity of "insider" premium analysis, news and dare we point to the elephant in the room - gossip....

So Barry , yet again you have shown that you happily put your well earned money where your mouth is.

We will sign up. Its simply the smart thing to do. Newspapers may die, ( makes you wonder what we will wrap our fish in chips in and cover the bottom of the budgie cage with) but online news is where its at and where it will end up.

And for all the believers that news will be forever free- yip the crap stuff maybe but the reality is the overshiny stuff wont last. In the end the demand will be for the best, the fastest and the most accurate and incisive and undoubtedly the most interesting - News and info that gives individuals and companies a turbo boost down the information highway will be a must have. And we will gladly pay for it.

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